Lifestyle Architect

This is a very interesting and useful newsletter case study featuring how Zoe Chew turned her newsletter into a business. I believe the obstacles she shares are very common for many creators struggling to figure out how to start and worried about pivoting too much. I walked away with quite a few notes from her case study. This Issue […]

Whether you’re looking for new clients or growing your newsletter, crafting and designing well-oiled referral engine is a great strategy for growth. Here’s how you can design an effective referral strategy.

Alex from The Steal Club, shares four simple ways to monetize your expertise. It’s so simple and I’ve seen this done with other Creators & Experts, I’m thinking of launching a handful of these in the near future. Stay tuned.

I’ve been working on improving my video game for Youtube (testing out in a different niche) and these tips from Kevin Shen (via Josh Spector) are super helpful in helping you produce better looking videos.

One principle I teach is the accumulation of income-producing assets. Your original content is an asset that does that (if engineered correctly). Simon Ovens, asks a great question: Are you doing enough to repurpose your content?

Here’s a tip: before you start sending traffic (and/or investing in paid traffic), the BEST exercise you can do for your business is to craft an insatiable, irresistible offer that works. This is an exercise I’ve been working on all summer on various products, trying to strengthen the offer to make it a “no-brainer”. It’ll be

One of the biggest obstacles creators get stuck at is figuring out how to pick a niche to focus on. You know you need to do it, but you might be worried you pick the wrong niche and waste time and effort going after a niche that doesn’t yield results. Here’s how you can narrow

The Lean Startup is a popular book among entrepreneurs, but it’s mostly geared towards SaaS/Software startups. Although, the principles can still be applied to other niches, here’s how you can apply “Lean Creation” to your own creator business.

When it comes to a creator business, you don’t have to be the BEST at what you do. But you do need to be different and not boring. Here’s how to be less boring.

In the last issue, I shared six types of email newsletters you could start. To keep the flow about email newsletters, here’s 7 lessons this creator learned from sending 52 issues of their own newsletter.